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 Click here to book your FREE 15 minute consultation!

No woman wakes up saying, "God, I hope I don't get swept off my feet today!"

-Will Smith

We offer a money back guarantee!


If you’re not fully satisfied, don’t sweat it! We’ll gladly give you a refund. It’s part of our 100% satisfaction guarantee. Ask us for details.


MEET your Coach


My name is Michael Zidel, the founder of Dating Skills Mastery, based in Toronto. Thank you for visiting our site.

I’m really excited to have this amazing opportunity - to be able to help men improve one of the most important aspects of their lives - relationships. Research has shown that the quality of our relationships influences the quality of our lives. So I take this very seriously. 

My journey started years ago, when I was a teenager. I was raised in a strictly religious household. I did not have any success with women, and I was very frustrated. I did not have any brothers or anyone to teach me how to interact with women. So I decided that I needed to address this part of my life, and teach myself. After years of learning, hard work, persistence, failure, and trial and error, I eventually had tremendous success!

Now, I’d like to share my secrets of success with you.


Dating Skills Mastery takes a holistic approach to improving dating skills. We believe that the key to success with women is to be an all-around attractive and good guy. 

We want to take your dating life to a whole new level. 

What we teach will not only make you more successful with women, it will also make you a better man. 


As someone who graduated Cum Laude from one of Canada's top universities - with a Bachelor's degree in Human Relations/Psychology, I believe my educational background has contributed to my knowledge and understanding of dating skills, psychology, people, and our innate desire to connect.

We proudly donate one percent of our sales to Heads Up Guys, an organization that helps men combat depression. 

To your success.


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"The best investment you can make is in yourself"

-Warren Buffet


Personalized Coaching Sessions

Each coaching session is 60 minutes long and personalized and customized to suit your needs. Sessions can be in person in Toronto or via a phone/Skype call - whichever you prefer.  

 We can teach you:

  • How to approach women anywhere, get their numbers, and a date set up

  • How to deal with Approach Anxiety and “Rejection”

  • How to truly become a man women desire

  • How to be a great conversationalist

  • How to flirt and create sexual tension

  • How to ask women out

  • How to have casual relationships

  • What makes attractive body language

  • How to increase your dating confidence

  • Healthy mindsets to take your dating life to a whole new level

  • How to improve your social skills

  • How to get out of the dreaded “friend zone”

  • And much more...

Please note: Most of our live coaching sessions take place in Toronto. However, for a large group or a minimum amount of hours, we will gladly travel to your city. Please contact us for more information.

 Want to know the secret to meeting women during Covid?...

Click below to book your FREE consultation now

Questions about our services and how we can help you attract the women you desire? Book a free phone consultation with us now.
One on One Consultation
15 min
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Unlike Anything  You Have Seen Before

Unlike others, we teach men how to meet and attract women in a natural, authentic, and moral way- we do not teach manipulation,  dishonesty or sleazy tactics.


We take an holistic approach to improve men's dating skills and emphasize the importance of improving one’s personality, social skills, physical and mental health, and aesthetics.

Best Pricing On The Market

We are client-obsessed. They are the center of our universe. Our purpose is to serve the needs of our clients and ensure their success and satisfaction, that's why we provide our services at affordable rates -in order to help the most men possible.

We Give Back

Dating Skills Mastery is committed to using business as a force for good. That is
why we give back - one percent of our sales will be donated to an online resource dedicated to helping men suffering from Depression.

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Tailored Services

We customize to your needs. Each client has their own needs. Some are older, some younger, and some want a particular type of woman or relationship. Likewise, some are beginners while others are more experienced. We tailor our services to fit each student’s’ needs. At Dating Skills Mastery, there is no 

"one size fits all."


A fundamental aspect of our teachings is that men can attract women by being a good person - assholes don’t finish first.

We believe men can meet women literally anywhere. That is why we teach how to meet women in any place you can think of: Malls, libraries, busses, clubs, bars, on the street, or standing in line while you’re waiting to pick up your dry cleaners.


Our teachings are based upon psychological research and over a decade of experience.

Dating Skills Mastery was founded by Michael Zidel, who spent over a decade learning how to succeed with women, and is now an expert on the topic. He has a Bachelor's degree in Human Relations/Psychology, graduating Cum Laude.

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Michael has been of great assistance to me in my journey to build self-confidence and establish
personal relationships. His laid back, carefree, and magnetic personality, accompanied by sharp
wit and hilarity, have taught me a lot about approaching, texting and dealing with women. As
well as dealing with myself and relationships in general. He is a good educator and takes the
time needed to make sure everything is properly understood. Michael is also punctual and
accessible when needed, which is important. If you are looking to develop the best version of
yourself, then this is the man to speak with.


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